SaaS (Cloud Applications) Matures as a Business Technology

[ Back to News Page ] Dated: 12-Apr-2015
The emergence of SaaS Applications as a mature and viable business tool is now recognized by over 60% of organizations in ECEMEA, according to the results of an IDC Survey on behalf of Oracle. The subject of SaaS and its impact on line of business functions in HCM, Customer Experience and Finance operations has been the subject of considerable interest and debate over the past few years. But what is the reality behind the hype surrounding SaaS applications?

Which industry is leading in SaaS adoption and what are the insights from business leaders who have already started using SaaS Applications. What are the reasons for adopting SaaS Applications and which types of companies – enterprise or midsize – benefit? Research undertaken by IDC, commissioned by Oracle, provides a fascinating insight into businesses' adoption and value extracted from SaaS Applications and its move into a mature option for business.

Attendees will receive the full research report after attending the session.

CIO Perspectives on SaaS Adoption in ECEMEA goes beyond the hype and explores four important questions:
• What is the current adoption of SaaS Applications in ECEMEA
• What are the key issues holding back companies from adopting SaaS Applications?
• Which industries are leading in SaaS adoption?
• What is the blueprint for success?

April 27, 2015
14:00 - 15:00 GST

For Registration: http://vshow.on24.com/vshow/oracleapps/#content/976162


Featured Speaker:
Megha Kumar
Senior Research Manager,Software IDC

Megha Kumar heads the software research and advisory practice at IDC Middle East, Africa, and Turkey. In addition to managing a team of analysts across the region, she regularly provides insights on market dynamics, vendor strategies, and end-user trends across the Middle East, Africa, and Turkey. She holds a Bachelor's degree with Honors in Marketing from York University, Canada.

Swami Natarajan
SaaS Sales Dev & Strategy
Leader - ECEMEA, Oracle 

Swami has over 18 years of direct experience across Middle East, Africa, Europe, Asia Pacific and Japan with a focus on SaaS Solutions. Has extensive experience in Comms, Media, Utility and Aviation, FSI, Retail, Professional Service Industries in Application Sales, Business Development, Implementation, Consulting and Major Account Management. Swami brings extensive experience CRM, ERP, EPM and other edge application Sales, Solutions, Consulting & Professional Services for the above industries.
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